🍓 Fruit Ice Cream Pops Business Plan (India Model – 2025)

🔹 1. Business Concept

This is an innovative premium ice cream concept where each ice cream is shaped like a fruit (mango, strawberry, peach, etc.) and served in a small bowl or cup.
The USP:

• Real fruit flavours

• Cute, realistic fruit shapes (made using silicon moulds)

• Instagram-worthy look (strong viral potential)

• Hygienic, convenient single-serve bowls

You can sell these in cafés, food courts, malls, and via Swiggy/Zomato.

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🔹 2. Product Types & Pricing (India Market Adaptation)

Product	Description	Selling Price (Retail)
Mini Fruit Pop	Small cup with 1 fruit-shaped ice cream (60–70 ml)	₹89–₹99
Mixed Box (4 pcs)	4 assorted fruit pops	₹299–₹349
Premium Box (6 pcs)	6 fruit pops in gift-style box	₹449–₹499

Best-selling flavours: Mango, Strawberry, Peach, Blueberry, Kiwi, Lychee.

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🔹 3. Manufacturing / Sourcing Setup

Option A – Own Production (recommended for long-term)
You can start a mini ice cream manufacturing kitchen using:

• Blast freezer

• Ice cream batch freezer

• Silicon fruit moulds (imported from China or India wholesale)

• Refrigerated storage (deep freezer -18°C)

Option B – White Label / Sourcing
In early stages, tie up with a local artisan ice cream manufacturer and provide them with:

• Fruit purée recipe

• Fruit-shaped moulds

• Packaging design

They manufacture, you brand & sell.

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🔹 4. Investment Estimate (for a small-scale setup)

Item	Cost (₹)
Ice cream batch freezer (40 L/hr)	1,80,000
Blast freezer	1,00,000
Deep freezer	35,000
Silicon moulds (different fruit shapes)	25,000
Mixing & kitchen equipment	40,000
Raw materials (milk, cream, sugar, fruit pulp)	30,000
Packaging design & materials	25,000
Branding & marketing (logo, photography, initial ads)	40,000
Licensing (FSSAI, GST, trade license)	15,000

➡️ Total Investment: ≈ ₹4.9 – ₹5.5 lakh

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🔹 5. Operating Costs (Monthly)

Expense	Approx. Monthly
Raw materials	₹40,000
Power, water, rent	₹15,000
Packaging & delivery	₹10,000
Staff / helper	₹15,000
Marketing (ads + promotions)	₹10,000
Miscellaneous	₹5,000
Total	₹95,000 – ₹1,00,000 / month

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🔹 6. Sales & Revenue Projection

If you sell:

• 70 cups per day × ₹99 average = ₹6,930/day

• Monthly (30 days): ₹2,07,900

Gross Margin: 55–60% (due to high product premium value)

• Cost per cup (raw + packaging) ≈ ₹40–45

• Profit per cup ≈ ₹55

So,
Net monthly profit (after expenses): ₹50,000 – ₹70,000

You can scale further with online delivery, franchise kiosks, or retail tie-ups.

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🔹 7. How to Create the Fruit-Shaped Pops

Basic steps:

1. Prepare natural fruit purée base (mango, strawberry, etc.).

2. Mix with ice cream base (milk, sugar, stabilizer, emulsifier).

3. Pour into silicon fruit-shaped moulds.

4. Freeze in blast freezer at -35°C for 30–40 min.

5. Demould and pack in clear airtight bowls.

6. Store at -18°C in deep freezer until sale.

Moulds Source:

• Alibaba / Indiamart (Search: “fruit shaped silicone ice cream moulds”)

• Price: ₹400–₹700 per mould (makes 4–6 pieces at a time)

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🔹 8. Marketing Strategy

• Position as premium, viral dessert — perfect for Instagram reels.

• Offer combo boxes for families, couples, or festivals.

• Target cafés, premium dessert shops, and Swiggy/Zomato Cloud Kitchen.

• Offer first 100 orders at ₹79 (introductory) with attractive packaging.

• Collaborate with local influencers for video reels.

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🔹 9. Future Expansion

Once the brand gets traction:

• Open small kiosk in malls or tourist spots (~₹3 lakh setup).

• Start franchise or supply model to cafés.

• Export to GCC countries (where demand for innovative Indian desserts is growing).

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🔹 10. Break-Even & ROI

• Break-even in 6–8 months (selling 70–80 cups/day).

• ROI within 1 year if consistent branding + quality maintained.

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🔹 Summary Snapshot

Category	Estimate
Initial Investment	₹5 lakh
Monthly Sales	₹2.0 lakh – ₹2.5 lakh
Monthly Profit	₹50,000 – ₹70,000
Break-even	6–8 months
USP	Fruit-shaped viral ice creams